rEvolution Celebrates Five Year Anniversary with Major Upgrades to Handle Growth

Released on = April 5, 2007, 12:22 pm

Press Release Author = rEvolution

Industry = Marketing

Press Release Summary = rEvolution, the Chicago-based integrated sports marketing
and media services agency, recently celebrated its five year anniversary and agency
growth by relocating to a larger office space at the renovated 600 W. Chicago Avenue
building; hiring nine new employees; launching an industry leading website and
expanding its customized account management software platform, Boost. Together with
the addition of several new clients, these changes reflect rEvolution's explosive
growth and set the stage for the agency's further expansion.

Press Release Body = CHICAGO (April 2007). - rEvolution, the Chicago-based
integrated sports marketing and media services agency, recently celebrated its five
year anniversary and agency growth by relocating to a larger office space at the
renovated 600 W. Chicago Avenue building; hiring nine new employees; launching an
industry leading website and expanding its customized account management software
platform, Boost. Together with the addition of several new clients, these changes
reflect rEvolution's explosive growth and set the stage for the agency's further
expansion.

New Office in River North
In November, rEvolution opened its doors to a brand new 20,000 square foot office
space. The modern and industrial River North office space showcases a promising
future for the company and its clients. With room to expand, this space currently
houses rEvolution's account services, marketing, events, media, promotion, and
business development divisions. On display in the lobby is an authentic open-wheel
race car driven by racing legend, Emerson Fittapaldi. Adorned with rEvolution's
colors and logo, this former Penske/Mercedes vehicle represents just one of the many
brand touch points that signals rEvolution's pursuit of "form and function."

Nine New Employees
Along with the new office space, rEvolution has added nine new employees in the past
year to help manage new clients, projects and business development efforts. In
addition to the new employees, rEvolution has expanded its service offerings by
launching two new divisions, Youth/Action Sports and Corporate Hospitality.

New Website
Launched in March 2007, rEvolution's new website aims to establish another industry
benchmark. By utilizing the top webmasters in the industry, www.revolutionworld.com
immerses visitors in the latest technology while delivering agency and category
information in a clean, crisp brand interface. The website includes up-to-date
information on the management team, alliance partners, and clients. Website
visitors can also watch videos from recent client events to see what rEvolution
delivers in the field. The new look of the website reflects rEvolution's rapid
growth, expanded services, integration, creativity and expertise.

Boost
To increase its team's technological efficiency in projects, rEvolution has expanded
its customized account management platform, Boost. Boost delivers real time
information to clients and their staff members through a shared, client-customized
portal. For rEvolution's event-based clients, Boost has become the primary event
registration platform and Customer Relationship Management (CRM) tool. By simply
logging into Boost, clients can quickly access agendas, travel itineraries and
confirmations, as well as brand and sales ROI measurement services.

"Having noticed the way that agencies and clients struggled with communication on
projects, we recognized a glaring need in the industry," said Jeff Gooding, senior
vice president of marketing. "Our solution was to build a collaborative platform,
customized to each client team, which facilitates communications for both the client
and the agency online. We firmly believe Boost provides us with a marketable point
of difference with our clients and demonstrates our commitment to them."

A Final Word
As president and founder of rEvolution, John Rowady built the agency from the ground
up in 2001. After nearly 20 years in both sports media sales and event marketing,
Rowady was driven to create a company that uses sports as an experiential
communication platform that produces a tangible business impact for clients.

"When we founded rEvolution, we did it on the premise and knowledge that the
marketing service industry needed a wake-up call," stated Rowady. "Real value in
marketing is providing solutions, driving relationships, building customer
acquisitions and delivering quantifiable sales. As an agency, rEvolution is based
on this principle and it is what we live by everyday."

About rEvolution
A full-service sports marketing and media agency, rEvolution utilizes the platform
of major sporting events, leagues, teams and athletes to promote its clients'
consumer and business-to-business brands. rEvolution is Chicago-based with a global
reputation. rEvolution's marketing division offers such services as creative
strategy, sponsorship negotiation, branding, event marketing, promotion, research
and hospitality. rEvolution's media selling, buying and planning division, called
the rEvolution Sports Network, provides custom-designed, on-air strategies for
advertisers interested in reaching national and regional audiences through college
football and basketball, World Cup Soccer, motorsports, action sports, as well as
other major sports programming vehicles. Unencumbered by a network of holding
company interests to consider, rEvolution, a mid-sized, independently owned agency,
joins forces with clients in creating and implementing business-building ideas.
Three long-standing industry experts, who possess more than 50 years of collective
global sports experience and relationships, lead rEvolution's skilled team of
professionals. More information about rEvolution and the unique experiences they
have created and executed is available at www.revolutionworld.com.

# # #



Web Site = http://www.revolutionworld.com

Contact Details = Daniel K. Lobring
Manager, Public Relations
rEvolution
600 W Chicago Ave., Ste. 220
Chicago, IL 60610
ph. 312-529-5833
fax 312-529-5851
e-mail: dlobring@revolutionworld.com
www.revolutionworld.com

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